From zero online presence to a digital storefront worthy of the location
Iskar Restaurant is one of the most beloved places to eat in Svoge — sitting on one of the best and most accessible spots in town, just steps from the train station and the main square. Before we worked together, the restaurant relied entirely on word of mouth and passers-by — there wasn't a trace of it online. We built a website from scratch that finally reflects the atmosphere, the varied kitchen and the warm hospitality its guests enjoy every day.
A great restaurant. Invisible online.
Before we started, Iskar Restaurant relied solely on local reputation and word of mouth from happy guests. We identified three specific problems:
No online presence at all
People passing through Svoge or searching online for somewhere to eat had no way to find the restaurant, browse the menu, or see the atmosphere before walking through the door.
Three kitchens, explained nowhere
Iskar offers something unusual for a restaurant in a small town — a full main menu, a sushi menu and a pizza menu, all under one roof. Without a website, that combination was never communicated anywhere in advance.
A location that deserved to be seen
Few venues in Svoge can claim a location this convenient — steps from the train station and the main square. Without a website or any online visibility, that real advantage stayed hidden from people who didn't already know the town.
A website built around the atmosphere
The goal wasn't just to put the menu online, but to carry over the warmth that keeps guests coming back — including some who travel specially from Sofia.
Separate menus for all three kitchens
Main menu, sushi menu and pizza menu — each clearly its own, just one click from the homepage, so guests can decide fast what they're in the mood for.
Logo and design inspired by the river
A fully custom logo built around a river-and-tree motif — a nod to the restaurant's own name — paired with a warm orange-and-cream palette that carries the feel of the interior online.
Real customer reviews on the homepage
Genuine Google reviews — including from guests who travel specially from Sofia to eat there — built to earn a new visitor's trust from the moment the page loads.
A dedicated events & catering section
A standalone showcase for private events — with a gallery of real table settings from past celebrations — plus clear information about the restaurant's catering services.
Contact details and hours at a glance
Address, phone number for reservations, and opening hours (open all 7 days a week) — always visible, turning a quick menu browse into a same-day call or visit.
An SEO foundation for local search
Content and structure built around the real questions guests ask — "restaurant in Svoge near the train station," "sushi in Svoge" — a foundation for the site to be found by people who don't know about Iskar yet.
The atmosphere, brought online
Wooden beams, warm lighting and an accent wall mural — Iskar's interior has a character worth showing, not just describing.
The services behind this project
Web design, graphic design and SEO & AI visibility — each also available on its own, with clear scope and pricing.
Web Design
Graphic Design
SEO & AI Visibility